"Your Norton Security and VPN services are expiring soon" Telus is not raising prises, the just move the free virus protection into a payed service. Pay or take your chances.
I guess there is a difference between no requirement and not allowed to ask for it.As someone who just went through another phone company sign up on the phone, I told 2 IDs needed. One DL. (ok) second , SIN, Passport number, CC . So I said no to SIN ...