So word is working around that Telus is planning to "activate" UBB on home internet plans (see here, here or this Reddit thread).
I've been happy with my service since switching to Telus when Shaw was last considering this terrible business model (unfortunately for them, I left before they abandoned it). I realize and respect that Telus needs to invest in their network, and that a portion of fees need to be redirected for such investments, and while meeting *peak* throughput is no doubt a major cost driver, it is hardly correlated with cumulative throughput - or if it is, then usage fees should be applied to Optik TV as well.
Instead, I suspect the motivation for this is simply that the executive team figures they can get away with it. The narrative of billing more to users that "use most of the service" is for some strange reason more palatable than telling people that watch a lot of hours of TV that they too should pay more (a legacy of OTA broadcasting I suppose). I don't pretend to know the division of your costs - but I suspect I am, all considered, a cheaper and more profitable customer to provide service to than many, many customers whose connections are less often active - a result of both my location and building type, and the fact that I have not once had to call for any form of technical support since signing up. If you want to start billing customers in a "fair" way, consider other, more cost-reflective factors.
To that end, if Telus insists on adopting a business model that penalizes simply utilizing the service in such a manner, I will have to take my business elsewhere. Maybe scaring these customers off will help stave off a few core upgrades or upgrade aging lines out to the suburbs, but this should not be a problem paid for on the backs of users who tend to sip data around the clock any more than anyone using a comparable amount during the daily peak.
